BEHIND THE BRAND

Crescent Counseling is a mental health practice based in Dallas. Amanda and Allison are the two therapists behind the brand, working together for years and sharing passion for meeting the health needs of their community.

We created a clean and classy logo design, incorporating an image of a crescent moon blending with botanical elements that symbolize growth and transformation. Two branches (two therapists) are “holding space” for a star (person looking for support). One of my all time favorite visual metaphors.